Augmented reality advertising market capacity

We estimate the AR market capacity at no less than 0.5% of the entire outdoor advertising market volume. The latter is the most similar advertising format with a similar business model and communication mechanisms.

First and foremost, Spheroid Universe will enter the major international outdoor advertising markets.

TOP 10 outdoor advertising markets:

1. USA

2. China

3. Japan

4. UK

5. France

6. Germany

7. Russia

8. South Korea

9. Australia

10. Brazil

In 2016, the international outdoor advertising market has grown by the maximum of 6.2% and obtained revenue in the amount of $49.3 billion. (Source: PQ Media® Global Out-of-Home Media Forecast 2017™)

The capacity of the international augmented reality advertising market, pegged at 0.5$ of the entire outdoor advertising market, constitutes $246 million.